First Option Mortgage Selects Aidium as Enterprise CRM Platform

Boulder, CO - Aidium is pleased to announce that First Option Mortgage has selected Aidium's comprehensive Mortgage CRM Platform to replace their existing system and create a unified technology ecosystem for their team of loan officers.
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First Option Mortgage, an Atlanta-based lender known for their innovative approach to mortgage technology, cited Aidium's platform flexibility and innovative architecture as key factors in their decision. The partnership aligns with First Option's strategic vision of creating a seamlessly connected technology ecosystem that adapts to their unique operational model.
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"Rather than retrofitting their business around rigid technology, First Option prioritized a solution that could mold to their specific workflows. Aidium’s shared commitment to AI-driven innovation and its flexible API architecture stood out as the ideal foundation for building a modern, integrated mortgage tech stack—with Aidium serving as the central platform connecting it all."
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The implementation will showcase Aidium's industry-leading integration capabilities and flexible architecture, key differentiators in the mortgage CRM space. First Option will leverage Aidium's open API to create a truly connected ecosystem that reflects their forward-thinking approach to mortgage technology.
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"We're excited to partner with First  Option Mortgage," said Tony Farnsworth, VP of Sales at Aidium. "Their strategic approach to technology integration and commitment to creating a unified experience for their teams aligns perfectly with our platform's capabilities."
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The partnership highlights Aidium's rapid product development and commitment to leading the mortgage CRM industry with innovative solutions. First Option's technical sophistication and dedication to building a best-in-class mortgage technology stack perfectly aligns with Aidium's vision for the future of mortgage technology.
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About Aidium: Aidium bridges the gap between the needs of loan officers and the enterprise, uniting teams on a single CRM. At its core, Aidium is an enterprise-grade CRM with team-level customization, advanced AI, marketing, reporting, and data capabilities that help mortgage businesses eliminate data silos, increase adoption rates, and deliver measurable ROI.

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