Aidium for Heads of Marketing

Become a revenue generator for your mortgage business

Move beyond CRM admin and flyer creation: Aidium's powerful marketing platform helps you not just manage but grow your business, all while maintaining brand consistency and compliance.

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Enterprises and Top Producers at top IMBs use Aidium

Thrive Mortgage

NEO Home Loans

Service First Mortgage

Better Mortgage

Automations for Marketing

Build beautiful marketing campaigns in a snap

Aidium has options: create automated campaigns with our no-code builder, or choose from 80+ automation playbooks that support every stage of the borrower lifecycle. Craft engaging content by pulling your Canva designs directly into automations. Give your Top Producers flexibility to customize, while maintaining enterprise-level control.

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Canva Integration

Build beautiful marketing campaigns in a snap

Aidium's native integration with Canva takes your design to a new level. Create company-wide design templates, lock specific brand elements, establish approval workflows, and build a comprehensive Brand Kit for your organization. Give producers access to on-brand templates while maintaining control over your brand's visual identity—all integrated directly with your CRM.

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Aidium Intelligence

Identify high-intent contacts months before competitors

Leverage advanced AI and machine learning to understand which contacts are ready to transact. Our propensity modeling algorithm analyzes 5,000+ consumer behavior data points and your CRM data to identify high-intent leads and automatically generate target personas for your campaigns.

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Automation Playbooks

Start automating fast with proven campaigns

Access an extensive library of 80+ automation playbooks covering lead generation and conversion, in-process milestones, holidays, referrals, repeat business, and long-term nurture campaigns. Available in English and Spanish, these playbooks include proven email and text message sequences that you can run as-is or customize.

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Enterprise Automation Management

Create and manage automations for your business

It's easy to create a library of automations tailored to your business, and then share and manage those automations across your teams. Build automations from scratch or start with our playbooks and modify them to your liking. Then, make your automations available to any teams you choose. Choose between 'Copy' mode where teams can edit, or 'Control' mode where automations are locked.

Marketing Analytics Report

Get actionable insights to optimize your campaigns

Make confident, data-driven decisions with our detailed Marketing Analytics report—part of Aidium’s Out-of-the-Box Reports. Track campaign engagement metrics, measure email performance, monitor communication volumes across channels, and identify which automations perform the best.

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Lead Capture & Landing Pages

Convert more leads with modern forms and landing pages

Build beautiful lead capture forms and single property sites in minutes, right in Aidium. Add comarketing elements, embed forms easily with our embed codes, and watch leads flow directly into your Aidium CRM. No coding or support requests required.

Comarketing

Comarketing materials to support referral partnerships

Create professional co-branded materials in minutes. Pull from Aidium's continuously updated library of comarketing forms, build custom lead capture forms with integrated comarketing, and create modern single property sites that showcase both brands.

Compliance

Stay compliant without sacrificing growth

Get peace of mind with built-in compliance features: Aidium makes it easy to collect and store TCPA compliance certificates, and makes A2P10DLC registration fast and easy. Robust user and team controls allow admin to choose who can create automations and send texts. Safeguard your brand with design templates with locked elements and approval flows, and get comprehensive audit trails from Aidium in the event you get audited.

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All-in-One Solution

Marketing automations and reporting in one centralized platform

Time Empowerment

Let automations reclaim your time and start spending it where it really matters

Lead Management

Track, nurture, and convert leads into happy clients

Supercharge your mortgage business with our email and SMS automations, pre-built playbook automations, LOS integrations, referral partner reports and more.

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